Web-To-Print (W2P) is exactly as the name implies - a method of utilizing a website in order to print materials. This technology links you directly to a print shop where you can purchase products and services from the comfort of your home or office. But ordering online is just a small portion of web-to-print technology.
In more detail, web-to-print solutions allow you to not only upload your order, but in many cases design your order as well. You won't need a graphic designer to design a professional business card or brochure. Often times a web-to-print solution will have templates that are available for free, which you can customize for your business. If you rather design your own materials, web-to-print solutions will help you with that too. Rather than using expensive design software, many web-to-print solutions come with their own custom tools that allow you to build and design your printed material from scratch. If you still want to use a professional designer, you can. The web-to-print system will assist him or her in uploading a design, and proofing it through a PDF Proofing system to ensure the uploaded file is consistent with the original.
Other than creating and uploading templates, web-to-print solutions allow you to store your templates for later retrieval. This is important for large companies that need consistency in stationary. It's also an easy and convenient way to order stationary for new employees. By storing a template to a secure web-to-print system, you can retrieve and quickly modify information by filling out a few designated text boxes. Storing and retrieving templates also makes sure that your corporate colors are preserved because you will always be using the same file for reproductions.
What's great about web-to-print platforms is they keep a history of your orders, so at any time you can check what your company has ordered in the past. And since more than 1 employee can share a web-to-print account, you can also trace who placed the order in case something goes wrong or you need to backtrack.
The underlined benefit of web-to-print is accessibility and convenience with accuracy and consistency. You won't ever send a file to your print-shop again, only to find out later it never got there.
CalWest Printing & Reproductions utilizes intuitive web-to-print solutions for both business and individuals. So whether you need to design a simple posters or an entire marketing campaign, you can do that by clicking here.
In addition, CalWest also offers web-to-print solutions for small business and corporations. Our web-to-print solutions are specifically tailored to your company. Your corporate templates can be stored, recalled, changed, and printed with just a few clicks. For more information, please contact us here.
